tyler bodden

graphic designer

works

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graphic designer

↘ worlds within worlds

SNØ

Ice Cream Packaging, Brand Identity

SNØ is a hypothetical savory ice cream sub-brand I designed within Trader Joe’s. The concept pulls from Scandinavian identity, Nordic patterns, a deep navy and cream palette, and a name that just means snow.

The packaging was designed around a single-serve, on-the-go experience, where the box itself unfolds into the form you eat from, with small moments of Norwegian copy tucked inside along the way.

SNØ

Ice Cream Packaging, Brand Identity

SNØ is a hypothetical savory ice cream sub-brand I designed within Trader Joe’s. The concept pulls from Scandinavian identity, Nordic patterns, a deep navy and cream palette, and a name that just means snow.

The packaging was designed around a single-serve, on-the-go experience, where the box itself unfolds into the form you eat from, with small moments of Norwegian copy tucked inside along the way.

Photography

Process

Special Thanks to Professor:

Dan Hoy

This is a student project created for educational purposes only. I do not hold or own any rights to the photos used in this project. All images belong to their respective copyright owners.

SNØ

Ice Cream Packaging, Brand Identity

SNØ is a hypothetical savory ice cream sub-brand I designed within Trader Joe’s. The concept pulls from Scandinavian identity, Nordic patterns, a deep navy and cream palette, and a name that just means snow.

The packaging was designed around a single-serve, on-the-go experience, where the box itself unfolds into the form you eat from, with small moments of Norwegian copy tucked inside along the way.

SNØ

Ice Cream Packaging, Brand Identity

SNØ is a hypothetical savory ice cream sub-brand I designed within Trader Joe’s. The concept pulls from Scandinavian identity, Nordic patterns, a deep navy and cream palette, and a name that just means snow.

The packaging was designed around a single-serve, on-the-go experience, where the box itself unfolds into the form you eat from, with small moments of Norwegian copy tucked inside along the way.

Photography

Photography

Process

Process

Special Thanks to Professor:

Dan Hoy

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